Monday, October 23, 2006

Untruth in Advertising

Mug: This is a mug I got when I was the Principal/Creative Director of a now defunct small ad agency. Untruer words were never set in type.

It's a bad mug, too. More like a soup mug than a coffee mug. The wide and shallow design allows the heat to dissipate too rapidly. The mug handle is too small: I can just barely get two fingers through there, which (combined with the width spreading the fully loaded weight horizontally) causes the mug to have an unbalanced feel.

I haven't used it in almost 18 years, but I saw it recently in a box of stuff I was throwing away and pulled it out for a laugh.

"P.M. Summer: Marketing Genius." A genuine laugh riot.

Coffee: Continuing with the home-roasted Columbian. It's even better today.

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